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‘Super googs on a Zoom, are you kidding me?’: The pleasures and constraints of digitally-mediated alcohol and other drug consumption

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posted on 2025-12-18, 05:53 authored by Tristan Duncan, Robyn DwyerRobyn Dwyer, M Savic, Amy PennayAmy Pennay, Sarah MacLeanSarah MacLean
<p dir="ltr">Introduction: The COVID-19 pandemic and associated social restrictions have profoundly shaped the routines, practices and space-times of alcohol and other drug (AOD) consumption. As a part of these transformations, video conferencing services (e.g. Zoom, Whereby) have emerged as popular mediums for socialising and AOD consumption. In this article, we adopt a more-than-human theoretical framework to explore how these online contexts re-shape experiences of AOD consumption. </p><p dir="ltr">Methods: Data were gathered using a case-study approach, guided by principles of digital ethnography. We ‘staged’ the online gatherings of three established friendship clusters of adults in Melbourne, Australia, and drew on a discussion guide to elicit accounts of past online AOD encounters during the COVID-19 pandemic. Our thematic analysis was sensitised to the dynamic composition of these encounters and the kinds of relations, practices and affects they enabled and constrained. </p><p dir="ltr">Results: Composed via video conferencing services, AOD consumption afforded distinct pleasures, including enhanced sociality, excitement and momentary reprieves from isolation. Importantly, these effects were not uniform or stable. Participants also navigated various constraints of online AOD consumption while establishing for themselves what substances and associated practices ‘fit’ within these novel encounters. </p><p dir="ltr">Discussion and Conclusions: Our study conveys the importance of digitally-mediated AOD consumption as a site of socialising and pleasure. In so doing, it demonstrates the ways in which AOD consumption was drawn on in the everyday negotiation of health and wellbeing under lockdown conditions. We call for research and policy approaches that are sensitive to the affirmative potentials of digitally=mediated AOD encounters.</p>

Funding

This research was conducted with the support of an Australian Research Council Linkage Project Grant (LP180100446), including partner funding from VicHealth.

History

Publication Date

2022-09-01

Journal

Drug and Alcohol Review

Volume

41

Issue

6

Pagination

11p. (p. 1293-1303)

Publisher

Wiley

ISSN

0959-5236

Rights Statement

© 2021 Australasian Professional Society on Alcohol and other Drugs This is the peer reviewed version of the following article: Duncan T; Dwyer R; Savic M; Pennay A & MacLean S (2022). ‘Super googs on a Zoom, are you kidding me?’: The pleasures and constraints of digitally-mediated alcohol and other drug consumption. Drug and Alcohol Review, 41(6), 1293-1303, which has been published in final form at http://doi.org/10.1111/dar.13415. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Use of Self-Archived Versions. This article may not be enhanced, enriched or otherwise transformed into a derivative work, without express permission from Wiley or by statutory rights under applicable legislation. Copyright notices must not be removed, obscured or modified. The article must be linked to Wiley’s version of record on Wiley Online Library and any embedding, framing or otherwise making available the article or pages thereof by third parties from platforms, services and websites other than Wiley Online Library must be prohibited.

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