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The impact of offline store presence on digital sales: The moderating role of product functionality
journal contribution
posted on 2024-05-10, 00:16 authored by Jee Yeon KimJee Yeon Kim, Jeonghye Choi, Chang Sue Ryung, Minakshi TrivediNo description supplied.
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Publication Date
2024-05-01Journal
Journal of Retailing and Consumer ServicesVolume
78Article Number
103754Pagination
10p.Publisher
ElsevierISSN
0969-6989Rights Statement
© 2024 Elsevier Ltd. All rights reserved.Publisher DOI
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