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Esports governance: exploring stakeholder dynamics

journal contribution
posted on 11.11.2020, 00:45 by Q Peng, Geoff Dickson, N Scelles, J Grix, PM Brannagan
© 2020 by the authors. Esports is a rapidly growing industry. However, the unidentifiable governance structure of the industry has contributed to a number of integrity-eroding activities. By exploring esports stakeholder dynamics, this paper answers the question, "Is the esports governance model sustainable?" Data were sourced from documentation, focus groups (N = 3) and semi-structured interviews (N = 6). Thematic analysis was conducted using Nvivo. The findings suggest that (1) the current esports governance framework features some attributes of the "lead organisation-governed network", with the power residing mainly in game publishers; (2) the rising power of other stakeholders in the network seeking to address integrity issues has caused fragmentation of the esports governance framework; (3) esports governance is evolving towards a network administration organisation (NAO) model. Such evolution has a few challenges-most notably, the compliance of game publishers. Given the social impact of the integrity issues, governments should play a main role in facilitating a NAO model.

History

Publication Date

08/10/2020

Journal

Sustainability (Switzerland)

Volume

12

Issue

19

Article Number

8270

Pagination

15p.

Publisher

MDPI AG

ISSN

2071-1050

Rights Statement

The Author reserves all moral rights over the deposited text and must be credited if any re-use occurs. Documents deposited in OPAL are the Open Access versions of outputs published elsewhere. Changes resulting from the publishing process may therefore not be reflected in this document. The final published version may be obtained via the publisher’s DOI. Please note that additional copyright and access restrictions may apply to the published version.

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