La Trobe

Effects of environmental product brand on corporate entrepreneurship technology and environmental competitive advantage

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conference contribution
posted on 2024-07-25, 07:25 authored by Hsin-Ming HsiehHsin-Ming Hsieh, Alex MaritzAlex Maritz
The occurrence of extreme climate and continuous environmental disasters has various countries in the world realize the urgency of environmental protection and remind the countries of making the best efforts for environmental protection. In the visible future, there is rising and complete environmental awareness, and relevant green systems would become an alternative trade barrier tactic. Aiming at supervisors and employees in high-tech industry in Taiwan as the research objects, total 500 copies of questionnaire are distributed, and 425 valid copies are retrieved, with the retrieval rate 85%. The research results show that 1.Entrepreneurship Technology is an asset for enterprises in high-tech industry and is different from the Entrepreneurship Technology capabilities of other companies that it is the source of the competitive advantage, 2.enterprises in high-tech industry have to consider the possession of Entrepreneurship Technology and increase in relevant Entrepreneurship Technology to conform to the environmental product brand strategies and the requirements for environmental product systems, and 3.the trend of creating environmental competitive advantages of high-tech industry through environmental management would be the critical factor in changing future market. According to the results to propose conclusion, it is expected to help enterprises acquire environmental competitive advantages in the environmental protection wave.

History

Publication Date

2023-11-30

Proceedings

E3S Web of Conferences

Editors

Yekimov S Sazonets I

Publisher

EDP Sciences

Place of publication

Les Ulis, Paris

Volume

452

Pagination

6p.

ISSN

2555-0403

Name of conference

XV International Online Conference “Improving Farming Productivity and Agroecology – Ecosystem Restoration” (IPFA 2023)

Location

Dnipro, Ukraine

Starting Date

2023-09-05

Finshing Date

2023-09-08

Rights Statement

© The Authors, published by EDP Sciences. This is an open access article distributed under the terms of the Creative Commons Attribution License 4.0 (https://creativecommons.org/licenses/by/4.0/).